Without a website, you are ignoring 85% of your potential customers.

A well-designed mobile responsive website is absolutely crucial for the success of your small business in today’s competitive marketplace.

Still not sure how having a website will help you grow your business?

Did you know that more than 85% of consumers today use the internet to search for local small businesses, products, and services? The old phone book has go the way of rotary dial phones.

That’s right, just think about your own search habits.

When you need a product or service and don’t know where to find it do you pick up the yellow pages? No, not anymore.

Do you check the local paper or other print ads or do you search your Social Media? No, you search the internet.

Maybe someone mentioned the name of a great restaurant, a new store, a good lawyer, or a lawn service in your area, where do you search? You search the internet.

You turn to Google, Bing, or other search engines, conduct a quick search, and see what shows up in the search results.

Having a small business website isn’t just about selling your goods and services. It’s about having a presence in your community and providing something of value to potential customers.

For small or local businesses, creating a website is crucial for attracting new customers and growing your business over time.

Did you know that almost 40% of Small Businesses today still don’t have a website? Even more, have a website that does not show up in the search results.

BizSmartWeb

Strategic Website Design Process

Are you still on the fence about investing in a Small Business Website?

Here are some of the reasons why it is so very important to have a well-designed strategically thought-out website for your small business. Website Crucial for Success.

First and most important, your customers expect it.

people icon If this were the only reason it would be more than enough. A large majority of consumers today expect to be able to go online and find information about your business, the services and products you offer and how to contact you.

If you don’t have a website for your business, today’s digital-savvy and very impatient customers will look elsewhere. 

A website gives your business legitimacy.

certificate icon People expect businesses to have their own websites, just as they used to expect businesses to have a real physical location and business address in the phone book.

Not having a business website raises questions in customers’ eyes. Are you afraid of technology? Have you just not gotten around to it yet? Are you a cheap startup that just can’t even afford a simple website? Are you really a legitimate business, someone I can trust?

These are all things you don’t want people to think about your business.

You control how you appear to others.

smt2 laptop chromebook icon It’s true that you cannot control what others say about you, but you can influence public perception.

A well-designed website from BizSmartWeb.com will help you to create your own story, your unique presence, and how others see your business. A good website helps business owners get their message, mission, and personality in front of their target audience faster than print ads or snail mail brochures.

Plus, adding social media links to Facebook, Twitter, Instagram, and other networking platforms makes sharing your content even easier for your website visitors who like what they see. 

Your competitors probably all have a website.

smt2 laptop chromebook icon Consumers typically start their buying journey with research and recommendations from family, friends, co-workers, and peers. Studies show that once a consumer has an idea of what they want or need, they start researching online.

They may have the name of the business or product they are searching for but not know where they are located or how to contact them.

So, if you don’t have a website they will find your competitor’s website and directions to their locations. Don’t give your potential customers a reason to buy from the competition. 

Never put up the ‘closed’ sign again.

smt2 laptop chromebook icon Nobody wants to work at 11:00 p.m., but some people like to shop then. Having a business website or eCommerce store means that you showcase your business or services and sell products all the time — not just between 9:00 a.m. and 5:00 p.m.

An online store can mean a dramatic boost in sales, from your brick and mortar store. Your online presence also supports marketing campaigns, customer service, client relationship building, brand recognition, and almost every other element of the revenue stream.

Combining your website with marketing tools, like social media and email marketing, helps you reach new customers and generate repeat business.

There are so many more benefits to having a Small Business Website that I could go on and on, but I won’t.

Follow Biz Smart Website Design on Facebook. I will post information about pricing a website, the different types of website designs, links to new websites designs that we have completed for our customers. Like us and share us with your friends!